Saturday, November 29, 2008

Saving is The New Message

What are financial services companies saying to customers?

ING recently launched the "We the Savers" program - a declaration of a personal financial independence. They're taking a simple, interactive and social approach to spread some thoughts on responsible saving. They're not telling us what to do as much as asking us to agree and comment.

While I applaud the effort it could do more - possibly feed our message directly to congress.

I hope this grows.

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