Why do meeting seem to fumble over finding the 'right' report?
Most meetings have one moment where the most senior person asks for something that's not in the reports. While standard reports are good tools for people to manage their own functions, they usually fall short when doing cross functional or multi-departmental meetings. The reason: standard reports focus on a single issue - what are today's answers to yesterday's questions? Am I running my section according to plan?
In strategic, analytic, or just plain planning meetings what is needed is answers today to today's questions. This requires a much more dynamic and fluid environment than any standard report can offer. For this reason the data underpinnings must be appropriately defined and made available.