Thursday, May 15, 2008

Mind Mapping Pigeon Holes

What's on your mind?

Noah Bier recently created 'brand tags' a word association game for brands -- the site shows you a logo, you enter the first thing that comes to mind, and then check out the cloud.

Two thoughts:
1. People will really define a brand; not just customers.
2. Not everybody sees the world the same (no real surprise there.)

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